Posts Tagged ‘healthyhighways.com’

Take A Ride On HealthyHighways.com

September 23rd, 2009

Have you heard of Nikki and David Goldbeck? They’re the incredibly successful duo behind HealthyHighways.com and the media empire behind that site.

american wholefoods cuisine vegetarian cookbook

The Goldbeck’s have been touting the benefits and fun aspects of a healthy lifestyle for over 3 decades. How do they define healthy living? Through what they call “vegetarian whole foods cuisine”. The idea is simple really, that we should all use ingredients that are whole grain based and organic. You’re probably saying well that isn’t new or noteworthy. But wait! What you don’t know is that the Goldbeck’s were promoting this back in 1983. Yes, 1983! That is definitely noteworthy.

With their publication of American Wholefoods Cuisine, a HUGE vegetarian recipes cookbook that emphasizes:

  • high-fiber
  • low-fat
  • low-sugar
  • low-salt
  • whole-grain

vegetarian recipes. 1,300 vegetarian recipes to be exact, David and Nikki Goldbeck put vegetarian cooking, meals and lifestyle on the map.

As for the cookbook itself, wow! that is a massive collection of meat-free meal ideas and this princely volume would site nicely on the shelf of any vegetarian, or really anyone who wants to learn to incorporate more meatless cooking.

Everything from short order to gourmet is included, as is desserts and baked goods. The book was originally printed in 1983, but a second edition was printed in 2006 and is now available online via Amazon. (link above)

Short Publisher Review Below:

They call the whole-foods diet a “Darwinian” one because it’s similar to the diet that our ancestors followed 50,000 years ago–”foods provided by our habitat.” The Goldbecks write, “Just as we cannot put unleaded gasoline in our 1950 Chevy pickup and expect it to run efficiently, modern technological foods may be inappropriate for our prehistoric bodies.” The simplicity of this theory is outstanding, although rushed lifestyles and the ubiquity of convenience foods make it easy to eat overprocessed, unnutritious junk at every meal. With most of its delicious recipes utilizing seven or fewer ingredients, however, American Wholefoods Cuisine can help you take the plunge into a healthier way of feeding your body.

Through their website HealthyHighways.com, the Goldbeck’s share resources, information and fun tidbits on good cooking and good eating.

I asked David a few questions about their website and below is his reply.

1. How long have you been webbing? at least 10 years
2. What is the purpose behind your site? to provide useful info about vegetarian wholefoods cuisine
3. Who is your ideal reader/visitor? people new to vegetarian wholefoods
4. What is your fave veggie meal or dish to eat? (or make) squash blossoms (editor note: this recipe is in the book)
5. Name something you wish people knew about you, that you think they don’t? I am a frustrated cartoonist

Cartoonist? Who knew. Do check out HealthyHighways.com and have a look around, I’m sure you’ll find something vegilicious to read.
Reader Question?

Let me know if you have the book and if so, what is your fave recipe from it?